Evaluation Part 2

The target audience of our opening sequence are males between the ages of 15-30. We chose this target audience because the main character of our opening sequence is in his early twenties so then some of the audience can relate to the same lifestyle that the character lives. The class of our audience will be working and middle class because one of the characters does not have a prestigious job and also the film contains themes of violence and gang references, and society usually associates working class and middle class people with these themes. The films we expect our target audience to watch are films such as; Scarface, the Godfather Trilogy and Taken.

We conducted a survey to find information on our possible target audience. We then collected the results and analysed them to find out specifically the media consumption of our target audience. Looking at our research, we found that the most watched sub-genre thriller is crime, which was the sub-genre of our opening sequence. We found that our opening sequence will appeal to our target audience because of the themes and also because there is a non linear narrative which will keep the audience on edge.